I’m proud to announce that our previously announced Entertainment, TV, and Movies application for the iPhone, i.TV is now available for all to download in the Apple App store. We’re proud to say that we’ve been able to even add in a few social components since we last announced it.
Our slogan at i.TV is “Media. My way.” We truly intend to change the way you watch television by truly socializing the experience, making it personalized to the individual. We’re starting that with a personalized TV and Movies guide on your iPhone. From our CEO, Brad Pelo, “i.TV makes it easy to discover television and movie programming options, share entertainment information with friends, and access media anywhere you can take an iPhone or iPod touch.”
With our Guide you can see what’s on, where you are, review the shows you are watching, see what others think of the shows you watch, search for what you want, or even filter by Genre, sort by most popular, and even more. In addition, you can add parental controls, send yourself a reminder by e-mail when a show is on, preview movies right on your iPhone, or share your favorite shows with a friend! Not just that but you can see theaters in your area, and preview the movies at those theaters before you watch them. If you’re a TV or Movie buff like me you’ll really like this app.
I covered this before when we thought we were close to going live, and you can see screenshots there – stay tuned for some even more impressive features to come. Again, I mentioned earlier my position is Chief Community Officer. I’m in charge of building community into our products – stay tuned to the i.TV blog later on today and I’ll share with you some of the efforts we’re starting out with to make it a more social experience.